Say What?!: Billboard Seeks Valentine’s Connection With ‘Yellow Shoes Guy’

BROOKLYN, NY – A New York woman is hoping a billboard painted on a Brooklyn building will bring her a Valentine’s Day connection with a man she saw on a subway train.

Devin Custalow said she started by posting a Missed Connections ad on Craigslist, but the ad captured the attention of Las Vegas hotel Park MGM, which paid for her Craigslist ad to be painted as a mural billboard on the side of a Williamsburg, Brooklyn, building.

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