Say What?!: Oregon Highway Signs Use ‘Messages from Mom’ to Discourage Texting

C81VtLtXYAAZSaXOREGON – The Oregon Department of Transportation is promoting road safety by turning to an even higher authority in the minds of drivers: “Mom.”

The department unveiled Friday its “Messages from Mom” campaign, which features electronic signs on Interstate 5 lightning up with messages signed “–Mom.”

Read the entire story here.

(Photo courtesy Oregon Department of Transportation)


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